Yahoo Tag

17% of Facebook Users Use Facebook Connect

facebook-connect2Facebook seems to have yet another statistic which will amaze us once again.  Last week on December 4, Facebook’s feature, Facebook Connect celebrated its one year anniversary since joining the site.  Late Wednesday, the company announced some pretty amazing statistics.

“Today, we are celebrating the first anniversary of Facebook Connect from the LeWeb conference in France,” said Ethan Beard, director of the Facebook Developer Network. “Facebook Connect is now available on more than 80,000 websites, and more than 60 million people are using the service to connect with their friends everywhere.” (more…)

Yahoo Connects With Facebook To Gain Users

blogYahoo, the second most popular search engine behind Google, is trying to gain some momentum.  Yahoo announced today that the company would be integrating  the popular social networking site, Facebook to the search engine. 

Yahoo has rolled out Facebook Connect on a number of its sites in hopes more Facebook users will use Yahoo to share items with the 350 million other users on the networking site.  Facebook is also likely to see an increase in users with the new integration.  Yahoo Mail, News, Sports, along with several other Yahoo sections, will connect with Facebook, allowing users to leave comment, share stories, and check out what their friends are posting from their news feed.  (more…)

Google and Yahoo’s Search Terms of 2009

2009It’s hard to believe that today we entered the last month of the year.  This is the time of year where it seems Barbara Walters reviews just about anything and everything from the year.  From news events to the people that made headlines, and I’m sure In the weeks ahead, we will be seeing an abundance of reports and reviews from the past year.  We’ve already started with them.  Just last week, CNN showcased their Heroes of the Year show, while NBC aired ‘People of the Year.’

While the year were filled with high and lows, both Google & Yahoo have released the top search terms for 2009.  (more…)

Traveling Just Got Easier with Free Wi-Fi

tsa-laptop-use-airportJust a few weeks ago, we told you about how Google has teamed up with Virgin America to offer free wi-fi for passengers this holiday season.  While the wi-fi is officially free as of Tuesday morning, Google and Yahoo both have announced this morning that they will be offering more free wi-fi in places besides 35,000 feet above the Earth’s surface.

Google announced that it will be offering free wi-fi throughout 47 airports across the country.  The company is working with Boingo Wireless, Advanced Wireless Group, Airport Marketing Income and other companies to provide the free wi-fi. (more…)

This Week In Social Media: October 30, 2009

This Week In Social Media: iePlexus Oct. 30, 2009 from iePlexus on Vimeo.

This Week In Social Media: iePlexus Oct. 30, 2009 from iePlexus on Vimeo.

This week, several new virus’ have been making their rounds attacking the social networking sites Facebook & Twitter. Facebook has been hit the hardest.  The virus known as Bredolab, hit Facebook earlier this week, which sends an e-mail to users, asking them to confirm a password reset and a file is attached which contains a Trojan horse, which could severely destroy a computer. Facebook is also reporting 2 more virus’ which are working their way through e-mails asking you to do some sort of activity to your account.  Facebook has told users that Facebook would not send any attachment in an e-mail, and to check out the company’s Security Page for more tips.  Twitter’s virus comes through a direct messages containing the phase, “Hi, this you on here?” followed by a link.  Twitter warns users not to click links from users you don’t know and if you accidentally do, to change your password immediately.  (more…)

Microsoft and Yahoo Strike a Search Deal

Microsoft Yahoo DealIn the last 48 hours the web has been buzzing with the news of a Microsoft-Yahoo search deal that could potentially change the landscape of search forever. Although not final and more importantly, not approved by the regulatory commission, the deal would essentially make Microsoft’s search technology, Bing, the engine that powers all Yahoo search. There are other stipulations to the deal and a lot of technical specifics, but both companies feel they benefited from the deal and are looking forward to implementing the change as early as the beginning part of 2010. Google, however, might have something to say about the deal, as this essentially removes a search competitor from the market and makes it a two-horse race in the very lucrative game of search.

Here’s the basics of the deal and some links to more information:

The main component of the agreement involves search technology. Both Microsoft and Yahoo currently have their own search technology, or engine, that powers both the organic or natural search results and the paid or sponsored listings. Google of course has these technolgies as well. The deal gives Microsoft exclusive rights to Yahoo’s technology and puts Microsoft’s Bing as the driving engine behind all Yahoo search results. You’ll still be able to search on Yahoo just like before, but all the results will say “Powered by Bing”. Microsoft gets this technology for at least 10 years and is paying Yahoo for it.

Yes, this means Yahoo is giving up on search. Their CEO, Carol Bartz, would like us to think that Yahoo will do better if it can concentrate on its online properties like mail, news, sports, etc. It’s expensive to run search and Yahoo is now going to lease it from Microsoft so they don’t have to. With this deal, they’ll be two main choices in engines. Google, who has about a 70% market share, and Bing, which will power Bing, and all Yahoo search properties, with about a 30% market share. Steve Ballmer, the CEO of Microsoft, is considered a genius for pulling off a deal that eliminates a search competitor at a very low cost.
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Swine Flu Research Indicative of New Information Trends

swine-fluAlthough some of the initial swine flu hysteria has seemed to subside, search trends indicate that it’s still very much in the public consciousness. After hearing multiple stories and stats from both the local and national news, people fired up their computers and turned to the search engines.

People, of course, turned to their most trusted search engine—Google. Within that engine, queries such as “swine flu symptoms” and “swine flu” rose as quickly as the hysteria itself. The following is a list of the top ten visited websites based on these search terms.

1. CDC.gov
2. Wikipedia.com
3. News.Google.com
4. News. Yahoo.com
5. MySpace.com
6. CNN.com
7. Yahoo.com
8. PandemicFlu.gov
9. Facebook.com
10. WHO.int
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Internet Giants Undergo Tumultuous Staff Changes

google-layoffsThere’s little debate that two of the most well known names in internet business are Google and Yahoo. These internet titans proved recently, however, that even they aren’t immune to layoffs, cutbacks, and employee shakeups.

For Google, this means they will be saying goodbye to David Rosenblatt. The former CEO of DoubleClick, Rosenblatt had been at Google less than a year before calling it quits. Rosenblatt hasn’t announced his next destination yet, but the fact that Google appears to be having trouble holding onto key creative players should cause people to pause and ask if things at Google are as rock solid as they appear from the outside.

And Yahoo isn’t faring much better. They have instigated some sizable cuts to their staff, giving the dreaded pink slip to about 600 employees. Although Yahoo projected 680 cuts in its first quarter reports, there’s still little doubt that following through with layoffs is far worse than simply projecting layoffs.

Morale, therefore, at both companies is sure to be at an all-time low, which puts them squarely in line with just about every other layoff-ridden, profit-decreased company out there right now.

XML Sitemaps and Search Engine Marketing

I’ve always held the belief that XML sitemaps are an important technical aspect to an effective marketing campaign, especially when it comes to blog and search engine marketing. However, this belief was only supported in theory. Sure, every piece of marketing advice and documentation pointed to why XML sitemaps were beneficial, but there wasn’t any data to back up that claim. It was a search engine optimization assumption, in that because this technology was supported by Google and all the other major engines, it made sense to include it in a comprehensive marketing campaign. The question is, does this actually help the engines index your site better or faster? Or is this just a myth pushed by myself and the rest of the SEO community to justify the addition? Couldn’t search engines find and index your site or blog easily on their own?
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