internet marketing Tag

Tire-Cover Company Pledges Loyalty to iePlexus After Experiencing Great Success

Two weeks – that’s all the time it took for Cindy and Jerry Jackson to witness a booming success with their web business after signing up with iePlexus.

“Right away we noticed an increased and steady flow of traffic to our website and, by the end of the first two weeks, our sales had nearly quadrupled,” Cindy recalls.

In June 2008 the couple embarked upon their enterprise, www.BreezeByYou.com, and was just staying afloat with an average of three sales per day. Now, with the professional support of iePlexus, the business averages 10 to 12 sales daily.

“I’ve already burned up one printer, and am almost through another, with all the orders I receive. My drop-shipper even struggled to keep up with my order requests; they had to hire more help just to maintain our commissions,” she said.

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Are you Afraid of the Digg?

If you thought witches and ghouls were the scariest thing you were going to encounter this Halloween, some established companies might see it a little bit differently. For them, the most terrifying prospect is…a social networking site.

But why would anyone be afraid of a little site like Digg or Facebook? The simple answer is control. Companies fear social networking sites because they can’t pick and choose what is said about the company through these kinds of outlets. But this hesitation to move viral (and relinquish this control) shouldn’t be too shocking. Think of all the time, money, and effort that are put into carefully creating any and all company marketing campaigns. Commercials are screened by test audiences before they ever make it on the air. Heads of the company have careful speech writers and PR pros coordinating all company information before it’s divulged to the public. And with social networking sites, companies move out of this controlled environment into the wild, untamed world of everyday human interaction.
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